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Mary Peterson Video Productions
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Engaging, Effective Videos for Your Business or Organization 

The Right Strategy

My approach is as a communication specialist as well as a video maker. I started in video as a scriptwriter. That’s my foundation. And that means I’m committed to getting your message across.

My Specialities

Marketing and promotional videos. For events, businesss conferences, fundraising, the web and social media. Using interviews, b-roll and storytelling techniques to bring your message to life.

A Smooth Path for You

You’ll follow a system of clear steps … making it easy for you. I’ll guide us along, whether you’ve made videos before or this is your first one. I promise to make this a smooth journey that leads to a video you’ll love.

About Me

Hello there!  I’m Mary.  Our brains love images…

 Videos that engage and persuade can be your most powerful marketing tool. But you might lack the staff and time to do it well. That’s where I come in. I’m based in Seattle and specialize in videos for marketing and communications. My focus is on videos that help your business, nonprofit or organization grow.

 

Tell me more

The experience to make things run smoothly.

what kind of videos do you make?
Mostly marketing, promotional, informational and fundraising videos. Clients hire me for projects small and large … from short web videos to videos for business conferences, galas, fundraising events and major capital campaigns.

Lately most of my videos are made without narration, using people to convey your message in their own words. And we add b-roll footage to make the video come to life.

what's your background?
My communication skills were sharpened by earlier work as a journalist and then as a staff writer for an international humanitarian organization. I moved into video, feeling video has the greatest power to reach people. Have been freelancing since almost forever. You can see my About page for clients and testimonials.
How much does a video cost?
You can look at my Costs page. It will give a rough idea. Yet every video is different. A major factor is how much video you need to shoot, the length of the final video, and if you need anything extra like narration or animation. When I learn more about your project, I can send you a quote.
how long does it take to make a video?
If you need a quick turn around, and I can fit it in, we can do that.

A more complicated video might realistically take weeks. It can take a while for busy people to find the time to be on camera. And for your staff to find time to fit in reviews at the steps along the way.

what steps do most people forget?
It’s important to think hard about a strategy. What will you say through your video, and how will you say it? What will we see? Another critical step is thinking how you’ll put the video to work beyond your initial use. That might mean improving your ROI through video SEO, and re-editing the footage into smaller videos for social media.
how Do we get started?
We start by writing down your goals and objectives. Then we brainstorm and get into strategy. I can give you a Video Planner with start-up questions to get us rolling.

some of my work

Experience

  • Producing videos for over 15 years. Serving a range of clients from small nonprofits to video production in a $1 billion corporate environment.
  • Video assignments in Seattle and around the world…over 20 video projects in Africa alone.
  • Sharpened my storytelling skills as a script analyst in Hollywood…a skill I apply to my videos today.
  • Early career: Journalist and then a staff writer at an international humanitarian organization. I moved into freelance writing and then producing videos.

Education

  • Bachelor of Arts in broadcast journalism, Pacific Lutheran University, Tacoma, WA
  • Graduate certificates in Film & Video, and in Marketing, University of Washington, Seattle, WA
  • Additional coursework at UCLA and the American Film Institute

SKILLS

  • Seasoned producer delivering video content for clients. Creating the right message and keeping projects on track.
  • Highly skilled in all phases of video production.
  • Videography and still photography, using Sony a7 III
  • Video editing with Final Cut Pro X and Adobe Premiere Pro
  • Scriptwriting and copywriting
“Mary Peterson demonstrated strong creativity and professionalism…”

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